
I can really say that I was shocked reading this quote by William McDonough a concerned architect and a sustainability expert, with strong eco friendly believes.
“Architects are creating killing machines by not considering the toxicity of the materials used in buildings” William McDonough said expressing the thoughts of many of us.
Over-focusing on carbon neutrality or reducing energy consumption and carbon emissions is skewing the sustainable agenda. And while there’s so much focus on carbon, architects are still using toxic materials and effectively delivering a killing machine.
Now more than ever we need to focus on materials as much as we do on energy and although this is not an easy task, toxicity should be an integral part of any governmental initiatives and protocols.
The first actual residences will be ready in early 2012 but for now Soroud needs to select the building contractor of the project and believe me its not going to be an easy task, hence the mock up villas!
The mock up villas have been built to scale by experts in sustainable architecture. Each is fully fitted out and located to study a whole raft of best practice building initiatives from around the world. A key consideration in the selection processes will be energy saving and insulation techniques which offer environmental and cost saving benefits to occupiers and the entire project, as well as quality, speed and efficiency of construction.
“We believe an investment in alghadeer Sorouh is an investment in a new mode of living for a new breed of commuter. We are working hard on solutions to guarantee the ongoing appeal of the project” said Samer Abu Hijleh, chief operations officer, Sorouh Real Estate.
Alghadeer Sorouh will eventually be home to 18,000 residents, who will enjoy access to outstanding facilities including two kindergartens, two primary schools, a private international school, two secondary schools, seven mosques, sports clubs, community centers, retail outlets, numerous restaurants, cafés and cinemas, all surrounded by safe, pedestrian friendly parks, communal areas and under-road walkways. 
Construction of the Shard began this week and by the time of its completion, in early 2012, London will be the host of one of Europe’s tallest buildings and one of the most technologically advanced towers ever built.
“The tower is designed to be a sharp and light presence on the London skyline, and to be sustainable from every point of view: human, technological, energetic and economic.” Says Piano and he really means it.
Modern offices and efficient, flexible spaces suitable for a range of different working environments, a luxurious Hotel and Resort Group offering only the best in Hospitality, the finest apartments in London, providing an address of unrivalled status and gallery spaces, sky-high bars and restaurants will be available in
And if you think that there is no market for such development projects in Europe, let me inform you that 40% of the building has been let out already, construction day 1!
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